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because they’re optimizing for the wrong metrics

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TikTok Tips to MAXIMIZE BFCM! with Ashley Wright Business Development because they’re optimizing for theTikTok Shop is a powerful tool that many brands overlook or misuse. As we head into the biggest shopping season of the year, it's time to explore how to maximize this platform. With Black Friday and Cyber Monday around the corner, learning the right strategies can transform your results. Whether youre new to TikTok Shop or trying to improve, this guide will walk you through the steps to stand out and succeed! Some KEY takeaways: Understanding TikTok